Get a FREE INNOluxe Bite Size Kit! Limited Time Only. 
While Supplies Last. Scroll down to redeem.

Next level bond builder and colour additive. Next level hair repair.

Top Australian salons are making the switch to INNOluxe. Learn More.

Enter your details to get a free INNOluxe Bite Size Kit (shown below) shipped to your door. Must be a salon owner to qualify.

Next level bond builder and colour additive. 
Next level hair repair.

Enter your details to get a free INNOluxe Bite Size Kit shipped to your door. *Must be a salon owner to qualify.

“INNOluxe takes it further than I thought was possible. It rebuilds the hair like never before. Client’s really feel it and ask for it again and again.”
- Sophia Hilton, founder & Director of Not Another Salon

Get a FREE INNOluxe Bite Size Kit! Limited Time Only. 
While Supplies Last. Scroll down to redeem.

Next level bond builder and colour additive. Next level hair repair.

Enter your details to get a free INNOluxe Bite Size Kit shipped to your door. *Must be a salon owner to qualify.

Loved by thousands of hair professionals globally. Find out why. 

Loved by thousands of hair professionals globally. Find out why. 

Loved by thousands of hair professionals globally. Find out why. 

Loved by thousands of hair professionals globally.

Get up to 10 applications of INNOluxe
ReBond: This little beauty turbo-boosts the hair’s integrity by creating a superstrong network of sulphur bonds. Add it as you bleach or colour.

Balance Plus: Follow up with Balance Plus to complete the signature INNOluxe treatment for shine, strength and softness!

Elixir (2 Sachets): The icing on the INNOluxe cupcake, Elixir is a leave-in treatment that packs a punch. Use it after the treatment (or day-to-day at home) to top up the INNOluxe magic. 

What Salons Say 
INNOluxe makes it all possible. Rebuild your clients’ hair and add strength, softness and shine that they’ll love from day one.

“98% OF OUR CLIENTS CHOOSE TO HAVE INNOLUXE EVERY TIME!

The profits of the salon have increased more than I could ever have imagined. 

I’ve always had a saying with my clients, it’s hair health first, colour after. So I will always put condition as more important than the tone I create. INNOluxe means that I can look after both, so it's a dream!” 

- Sophia Hilton, Not Another Salon

"When I first tried INNOluxe and I put on the Balance Plus at the basin, I was blown away. The hair looked like glass! It was so glossy and shiny! 

We started stocking INNOluxe at Heading Out and clients have noticed a difference in the shine of their hair and comment on how senstational their hair looks! People will spend a fortune to have that beautiful glossy, shiny hair. INNOluxe is just a revolutionary product!" 

- Caterina Di Biase, Owner at Heading Out Salons, 4 x Hairdresser of the Year, Celebrity Stylist 

"My first impression when I tried INNOluxe was a little bit like, oh my God, it actually does work! 

I immediately noticed the difference between INNOluxe and other similar products on the market... I've NEVER worked with a hair product that gives me the results that I visualise!" 

- Annette Carter, Owner at The Do Salon St. Kilda

Why INNOluxe over other plexes?

"After using INNOluxe in the salon, there was a major thing we noticed that was HUGELY different than all the other companies. It was giving the clients an ✨ instant feeling ✨ when they left the salon. If we're going to be charging for each treatment application, I need the clients to feel it, especially if they are going to be willing to pay for it next time!"

- Sophia Hilton, Not Another Salon 

Advanced AminoBond Technology
We’ve got science on our side
Healthy hair is over 90% protein, which is why INNOluxe’s Advanced AminoBond Technology (developed from years of experience with our sister-brand KeraStraight) is a natural bond builder which the hair easily accepts. 

Plus to top it all off, we create a conditioning shield that leaves hair strong, silky-soft and super-shiny. 
From our Instagram Feed

From the boldest vivids to the most natural looks, add INNOluxe to every colour

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